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"You'll never
eliminate risk entirely, but you can evaluate it and manage it by thinking
long term, diversifying, using professional money managers and keeping
a level head. It
may sound odd, but a no-risk investment strategy is one of the riskiest
financial approaches you can
take. Inflation (loss of purchasing power) and taxation continually eat
at your capital and returns, which is the biggest risk to fixed term investments
such as GICs.Investment risk and potential higher returns often go hand in hand, however market volatility can also be associated with risk. For instance, if your investment is prone to fluctuation and you need to sell when the price is down, you could lose some of your capital. Even though mutual funds may share similar underlying securities to stocks and bonds, they are associated with different levels of risk and potential return ratios. Each individual investment has its own unique risk/reward factor that you should be aware of before making any investment decisions.
Ask yourself the following questions:
When we design a Cornerstone personal investment plan for you, we'll try to help you build a portfolio that maximizes market potential and is consistent with your comfort level of risk. To get a better idea of the two-way effect of risk and return on investments, take a look at the charts on the right. To view articles related to the
understanding of risks, see the Related Articles links on the left.
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